Life Opens Up Videos

Often overlooked for the more popular NAPA, Sonoma County needed a new brand that spoke to the quality of wine produced.

We created a campaign that spoke directly to wine enthusiasts without alienating other audiences or residents. Just as the subtleties of wine are released once a bottle is opened, "Life Opens Up" in Sonoma County.

The images and footage were shot in a way to show off the beauty of the destination, but also the raw imperfections.

Categories
BroadcastCampaigns
Client
Sonoma County Tourism
Release Date
2019
Credits
CD: Brandon Sanders, Copy: Katie Crawford and Jane Waske, DP/Edit: Drew Woolery