VanBrock website

The high-end jeweler VanBrock needed a web presence for client referrals. The retailer sells one of a kind pieces, by appointment only so we couldn't feature specific pieces of jewelry for sale or list prices.

Instead, we created a site that highlighted the types of jewelry available at the store through image layouts that spoke specifically to each of their target demographics.

The photography was shot with these customers and price points in mind. Talent was used to showcase the jewelry, but faces were never shown in order to allow the viewer to focus on the pieces and to keep usage rights costs down.