We were asked to help brand TEDxKC's first live event since the pandemic. After a 2-year hiatus from public events, there was a lot of excitement about bringing people back together in the spirit of conversation and collaboration.
Playing on the duality of emerging from the pandemic and the merging of minds in a communal space, our team developed the name, logo and identity for the 2022 event: Emerge.
The branding and graphics were based on a series of animations that created visual catalysts. We loved this idea of a chain reaction and how ideas build off the energy and creativity of those around us. In addition to promotional posters, emails and social posts, we created way-finding, event graphics, presentation animations, programs and welcome videos.
